The 'Wild Jungle' trend is based on animal print patterned clothing, where the clothing is tight fitted, the clothing will be most suitable for evening wear, but could also be acceptable for a formal workwear. This trends target audience is 18-30 year olds, older people would wear this type of clothing, but it is best suited for this age range. The customer will usually be in a job and earning reasonable money, so they can afford to buy clothing that they don't necessarily need. The customer would usually shop in shops like TopShop, River Island, Zara and all the top end high street stores, they also like to keep up to date with the current fashion trends, they like to read magazines so they can be up to date with all the celebrities and fashion news, they are very fashion conscious people and care about their appearance.
No comments:
Post a Comment